Customer Rating: 
Summary: Good Overall
Comment: Some of the ideas are a little off the wall, but for the most part, it is stuff you might be able to use...
Customer Rating:
Summary: Excellent ideas for small businesses!
Comment: I think every small business owner should read this book -- full of excellent, and often basic (but overlooked) ideas and tips for making the most of your business.
Customer Rating:
Summary: Good to great ideas for your small business
Comment: The new edition of Jane Applegate's "201 Great Ideas for Your Small Business" provided me with some great inspiration for my own small business. I particularly enjoyed reading the examples of real-life small business owners who took their great ideas and ran with them...to the bank! While not every tip would work for every entrepreneur, I've gotten enough ideas from this book that it easily pay for itself (and then some!). I recommend it to any business owner looking for some new and fresh ideas.
Customer Rating:
Summary: Number 202: MARKET YOU!
Comment: This book has some great tips, but when it comes to achieving corporate and community visibility, nothing replaces a *personal* publicity plan. To position your small business, you have to position YOURSELF. Bottom line is that people have to know who you are, what you stand for, and why they should do business with you.
Customer Rating:
Summary: Not Recommended
Comment: The Author does have some good titbits of information but they are very basic. Most of us know how to buy a computer by now.On page 324 she advises the use of "masquiladoras". This is precisely what good businesses are attempting to avoid, namely exploitation of foreign workers. Has the author worked in one of these factories? does she know the working conditions of these people? There has to be some other "Great Ideas" that benefit all involved and not just owners of the company! Hello WTO!
I advise another book Grow Your Business by Mark Hendriks far more informative
