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Start Your Own Self-Publishing Business (Startup)

Start Your Own Self-Publishing Business (Startup)
List Price: $17.95
Global Home Business Price: $12.21
Your Savings: $ 5.74 ( 32% )
Subject To Change Without Notice
Availability: Usually ships in 24 hours
Manufacturer: Entrepreneur Press
Average Customer Rating: Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5

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Binding: Paperback
Dewey Decimal Number: 070.593
EAN: 9781599181035
ISBN: 1599181037
Label: Entrepreneur Press
Manufacturer: Entrepreneur Press
Number Of Items: 1
Number Of Pages: 204
Publication Date: 2007-08-01
Publisher: Entrepreneur Press
Studio: Entrepreneur Press

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Editorial Reviews:

Get started with Entrepreneur Magazine's Start-Up Series

Covers evaluating book ideas to developing an effective marketing plan, getting books reviewed, finding sales channels, and more.


Spotlight customer reviews:

Customer Rating: Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5
Summary: One of the best how-to books I have read
Comment: This is an excellent resource for anyone thinking of self-publishing a book, with good practical and technical advice. The chapter on choosing a printer is particularly good, as this is an area where it is easy to be overwhelmed by all the details and specifications. Even though we decided to go with a Print-on-Demand option, it is good to know these details, and it also gives a basis for comparing the various POD companies. The section on promotion and marketing is also very good.

The book also has several checklists and sample documents that have been very helpful to me in publishing my own forthcoming book, and I ordered a copy for a colleague, who has also benefited from it. I highly recommend this book.


Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5
Summary: Good starting point for any would-be publishing mogul.
Comment: From the very start, this book tells it like it really is. For example: even if you find a mainstream publisher for your book, it won't sell unless YOU put a lot of effort into marketing it.

The book states the case for self-pubishing very nicely. You might want to self-pubish because you have been rejected by the traditional publishers. Or (like me, as it happens) you might turn to self-pubishing because you are dissatisfied with the paltry royalties, loss of control, and loooong publishing cycle.

There are a few minor inaccuracies in the book. For example: it states that a Print on Demand (POD) company will assign your book an ISBN that lists IT as the publisher, NOT YOU. Actually, CreateSpace lets you use your own ISBN -- and your own imprint name -- if you have one; and Lulu lets you use your own ISBN or will assign an ISBN IN YOUR NAME if you choose the Published by You (PBY) distribution plan. Neither Lulu nor CreateSpace are given attention in this book, despite being two of the most popular POD companies.

To bring this review back to a positive note; I find the book to be well-written and engaging, and I like the fact that it looks at self-publishing from the perspective of a would-be publishing "business".

Tony Loton, author --
Book Publishing DIY: The Do It Yourself Guide to Self-Publishing using Lulu and CreateSpace

Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5
Summary: Start Your Own Self-Publishing Business
Comment: Start your Own Self-Publishing Business: Your Step-by-Step Guide to Success is the self-publishers' complete guide to starting their own publishing company either to self publish their own books or with the intention of taking on other writers' works in addition to their own. This book discusses in detail print, electronic, and audio publications and is complete with lots of examples, helpful forms, and smart tips.

I liked Start your Own Self-Publishing Business: Your Step-by-Step Guide to Success because it had all the information presented in a logical, well thought out, easy to understand manner without all the hype and author self promotion often found in other self-publication guides. I also found it extremely refreshing that this book's emphasis was on creating a quality publication rather than slapping some pages together, calling it a complete work, and then using clever advertising and blanket marketing techniques to get some poor reader to buy a copy.

Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5
Summary: Easy to Read
Comment: I purchased several books on this topic. The information is helful but I find out that there is a lot more to learn the more I read. You may want to explore what other useful information you may find online. After reading on this topic I find same or similar info in the books. For instance: That POD is not going to be very profitable since, it prints only few copies at a time. (Also how will you know that the POD company is not cheating you and is accurately reporting purchases and your reinbursement?)
The dissapointment comes from the fact that many of these books tell you that if you want to start your own publishing company, you would need at least $5000 and then some more. POD then is the cheapest way to get your book out and yet as I read in these books, the least profitable since, you would have minimal control over the price etc. I guess you will have to find out what works for you.

Customer Rating: Average rating of 3/5Average rating of 3/5Average rating of 3/5Average rating of 3/5Average rating of 3/5
Summary: Adequate but Nothing Special
Comment: As a non-neophyte self-publisher, I have read several books like this. By a fair margin, Dan Poynter's offers the greatest value. This Entrepreneur Magazine book provides an adequate survey of the various steps you need to take to self-publish a book. But the authors lack the insight and humility that people who have actually gone through the travails of self-publishing would have. Instead, it relies on interviews with a scant four self-publishers, whose comments pop up in chapter after chapter. It reveals to you that getting a review in the New York Times Book Review could sell 10,000 of your books, then lets its favorite interviewee note a few pages further on that it's not likely that the Times will decide to review your self-published book, but send it anyway just in case.

Listen to me: trying to get reviews for a self-published book can be an exceedingly frustrating task. You can waste a lot of time, effort, and copies to no avail. Better advice: sift carefully through all the lists in this book but especially in Poynter's to find the few potential publications that have a real interest in your subject, then focus on them. No harm in sending a press release to everyone else, as is suggested in this book. And still your best shot at a solid review will come from personal connections or other unfair advantages you might have. Or sheer luck.

The underlying point: a self-publishing business makes little economic sense in the vast number of cases, partly because there are too many self-publishers, who just add to the amazing glut of books of all kinds that is driving the organized publishing industry crazy. For every success story, I will bet there are scores of disappointed self-publishers who sell a few dozen copies of their books every year. So what readers really need is not another book that tells you how to self-publish a book but rather one entitled: "Turn Your Crummy Self-Publishing Business into a Successful Independent Press".

Not easy.


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